A fashion brand is a company that designs, produces, and sells clothing, accessories, and footwear. These brands often have a unique style or aesthetic that sets them apart in the market. They may focus on various segments, such as luxury, casual, or sustainable fashion, catering to different consumer preferences and trends.
Fashion brands can range from well-known names like Gucci and Nike to emerging labels that focus on niche markets. They often use marketing strategies, including social media and celebrity endorsements, to reach their target audience and build a loyal customer base.