The Farmers Market Promotion Program (FMPP) is a federal initiative designed to support the growth and sustainability of farmers' markets across the United States. It provides funding to enhance the viability of these markets, helping to connect local farmers with consumers and promote the sale of fresh, locally grown produce. Through grants, the FMPP encourages innovative projects that improve market infrastructure, increase access to healthy foods, and expand marketing efforts. This program aims to strengthen local economies and foster community engagement by making fresh food more accessible to everyone, while also supporting local agriculture and small-scale farmers.