Exterior styling refers to the design and appearance of a vehicle's outer surface. This includes elements such as the shape of the body, the design of the headlights, and the style of the grille. Effective exterior styling not only enhances the vehicle's aesthetic appeal but also contributes to its aerodynamics and overall performance. Key components of exterior styling include color choices, materials used, and the arrangement of features like windows and doors. Manufacturers often focus on creating a distinctive look that reflects their brand identity, as seen in models from companies like Ford or BMW.