Every Mother Counts is a non-profit organization dedicated to improving maternal health around the world. Founded by model and activist Christy Turlington Burns, the organization focuses on reducing maternal mortality and ensuring that every woman has access to quality healthcare during pregnancy and childbirth. The initiative supports various programs and partnerships that provide education, resources, and healthcare services to expectant mothers. By raising awareness and funding, Every Mother Counts aims to create a world where no woman dies from complications related to pregnancy and childbirth, emphasizing the importance of maternal health as a global priority.