East Coast Hip Hop is a subgenre of hip hop music that originated in the eastern United States, particularly in cities like New York City and Philadelphia. It is characterized by its complex lyricism, intricate wordplay, and often socially conscious themes. Pioneering artists such as The Notorious B.I.G. and Nas helped shape the sound and style of this movement, emphasizing storytelling and personal experiences. The production in East Coast Hip Hop often features samples from jazz, soul, and funk music, creating a rich and layered sound. Notable producers like DJ Premier and Pete Rock have contributed to the genre's distinct beats. Over the years, East Coast Hip Hop has influenced many other styles and remains a vital part of the broader hip hop culture.