Duck Commander is a company founded by Phil Robertson in 1972, specializing in the production of duck calls and other hunting gear. The brand gained popularity for its high-quality products designed to attract ducks, making it a favorite among waterfowl hunters. The company became widely known through the reality TV show Duck Dynasty, which aired from 2012 to 2017. The show featured the Robertson family and their lifestyle, showcasing their business and family dynamics. Duck Commander has since expanded its product line to include apparel, accessories, and various outdoor products.