The Dubai Investment Development Agency (DIDA) is a government entity in Dubai, part of the Department of Economy and Tourism. Its primary goal is to attract and facilitate investments in the emirate, promoting economic growth and diversification. DIDA provides support to investors by offering insights into market opportunities and streamlining the investment process. DIDA also works to enhance Dubai's global competitiveness by fostering partnerships between local and international businesses. The agency plays a crucial role in implementing policies that create a favorable investment climate, ensuring that Dubai remains a leading destination for investors from around the world.