Dark colors are shades that have low lightness and high saturation, often appearing deep and rich. Common examples include navy blue, charcoal gray, and burgundy. These colors can evoke feelings of sophistication, elegance, and sometimes mystery. They are frequently used in fashion and interior design to create a dramatic or cozy atmosphere. In color theory, dark colors can absorb more light, making them appear more intense. They are often associated with strength and authority, which is why many brands use dark colors in their logos and marketing materials. Additionally, dark colors can provide a striking contrast when paired with lighter shades, enhancing visual interest.