The D&AD Pencil is an award given by the D&AD, a British organization that promotes excellence in design and advertising. Established in 1962, the Pencil recognizes outstanding creative work across various categories, including graphic design, advertising, and digital media. Winning a D&AD Pencil is considered a prestigious achievement in the creative industry, symbolizing innovation and quality. The awards are presented annually, and they come in different grades: Yellow, Black, and White, each representing varying levels of excellence in creativity and execution.