Cultural homogenization refers to the process by which local cultures become similar or even identical due to the influence of global forces, such as media, technology, and trade. This often results in the spread of dominant cultures, leading to a decline in cultural diversity. For example, the popularity of Western fast food chains can overshadow traditional local cuisines. As cultures blend, unique traditions, languages, and practices may be lost, making societies more alike. While some view this as a way to foster global understanding, others argue it threatens the richness of cultural identities. The impact of cultural homogenization can be seen in various aspects of life, including fashion, music, and lifestyle choices.