The Credit Union National Association (CUNA) is a national trade association that represents the interests of credit unions in the United States. Founded in 1934, CUNA advocates for credit unions at the federal and state levels, providing resources, training, and support to help them serve their members effectively. CUNA also works to promote the credit union movement, emphasizing the benefits of credit unions over traditional banks. It offers various services, including research, policy analysis, and educational programs, to enhance the operational efficiency of its member credit unions and improve their overall member experience.