Homonym: Copy (Duplicate)
"Copy" refers to written content created for advertising or marketing purposes. It aims to persuade or inform an audience about a product, service, or idea. Effective copy engages readers, encourages them to take action, and communicates the brand's message clearly.
In the context of digital marketing, copy can be found in various formats, including website content, social media posts, and email newsletters. Good copywriting often involves understanding the target audience and using language that resonates with them, making it a crucial skill for marketers and businesses looking to enhance their communication strategies.