The Consumer Technology Association (CTA) is a trade organization that represents the consumer electronics industry in the United States. Founded in 1924, it advocates for policies that promote innovation and growth in technology. The CTA also organizes major events, including the annual Consumer Electronics Show (CES), where companies showcase their latest products and innovations. The association provides resources, research, and networking opportunities for its members, which include manufacturers, retailers, and service providers. By fostering collaboration and sharing insights, the CTA aims to drive the future of technology and enhance the consumer experience in a rapidly evolving market.