A concert promoter is a professional responsible for organizing and marketing live music events. They work with artists, venues, and sponsors to plan concerts, ensuring that all logistical details are managed, such as booking musicians, securing venues, and handling ticket sales. Their goal is to create successful events that attract audiences and generate profit. In addition to planning, concert promoters also promote the event through various channels, including social media, radio, and print advertising. They often collaborate with booking agents and record labels to secure talent and negotiate contracts. Overall, concert promoters play a crucial role in the live music industry.