Complaint handling is the process by which organizations address and resolve issues raised by customers or clients. It involves listening to the concerns, understanding the problem, and providing a solution that satisfies the complainant. Effective complaint handling can improve customer satisfaction and loyalty. A well-structured complaint handling system typically includes clear procedures for receiving complaints, investigating issues, and communicating outcomes. Training staff in customer service skills is essential to ensure they can manage complaints professionally and empathetically, ultimately leading to better relationships with customers and a positive reputation for the organization.