Community banking refers to financial institutions that focus on serving the needs of local customers and businesses. These banks typically operate in a specific geographic area and prioritize personal relationships with their clients. They offer a range of services, including savings and checking accounts, loans, and mortgages, often with a more personalized approach compared to larger banks.
One of the key features of community banking is its commitment to supporting local economies. By providing loans to small businesses and individuals, community banks help stimulate economic growth within their communities. This focus on local investment can lead to stronger relationships and a better understanding of the unique needs of the area, fostering a sense of trust and loyalty among customers.