Cinematic failure refers to a film's inability to achieve its intended goals, whether in terms of box office performance, critical reception, or audience engagement. This can occur due to various factors, including poor storytelling, lackluster performances, or ineffective marketing strategies. Films that do not resonate with viewers or fail to attract a sufficient audience often fall into this category. Examples of cinematic failure can include movies that were highly anticipated but ended up being commercial flops, such as John Carter or The Lone Ranger. These films may have had significant budgets and star-studded casts but ultimately did not connect with audiences, leading to disappointing results for studios and investors.