Chase Ultimate Rewards is a flexible rewards program offered by Chase Bank that allows cardholders to earn points on their purchases. These points can be redeemed for various rewards, including travel, cash back, gift cards, and merchandise. The program is available through several Chase credit cards, each offering different earning rates and benefits. Cardholders can maximize their rewards by using their Chase credit cards for everyday spending. Points can also be transferred to numerous travel partners, including airlines and hotel chains, often at a 1:1 ratio. This feature enhances the value of points, making it a popular choice for travelers.