The Canadian Olympic Committee (COC) is the national governing body responsible for promoting and supporting Canadian athletes in the Olympic Games. Established in 1904, the COC works to ensure that athletes have the resources and training necessary to compete at the highest level. It also plays a key role in organizing Canada's participation in the Olympic Games and the Paralympic Games. In addition to athlete support, the COC focuses on fostering a strong sports culture in Canada. It collaborates with various sports organizations, sponsors, and government bodies to enhance the development of sports across the country. The COC also promotes the values of excellence, respect, and teamwork among athletes and the broader community.