Business Manager is a tool designed to help businesses manage their online presence across various platforms, particularly on Facebook and Instagram. It allows users to organize and control their advertising accounts, pages, and the people who work on them, all in one place. With Business Manager, companies can streamline their marketing efforts by assigning roles and permissions to team members, ensuring that everyone has the right access to the resources they need. This centralized management system enhances collaboration and efficiency, making it easier for businesses to execute their digital marketing strategies effectively.