Business alliances are partnerships between two or more companies that work together to achieve common goals while remaining independent. These collaborations can take various forms, such as joint ventures, strategic partnerships, or informal agreements. By pooling resources, expertise, and networks, businesses can enhance their competitive advantage and expand their market reach. Such alliances often focus on specific projects or objectives, like developing new products or entering new markets. Companies may share risks and costs, making it easier to innovate and adapt to changing market conditions. Successful business alliances can lead to increased efficiency and improved customer offerings.