Brita is a brand known for its water filtration products, primarily pitcher filters and faucet attachments. These products are designed to reduce impurities in tap water, such as chlorine, lead, and sediment, improving taste and quality. Founded in Germany in 1966, Brita has become a popular choice for consumers seeking cleaner drinking water. The brand emphasizes sustainability by encouraging the use of reusable filters, which can help reduce plastic waste from bottled water.