Brick-and-mortar stores are physical retail establishments where customers can browse and purchase products in person. These stores provide a tangible shopping experience, allowing customers to see, touch, and try items before buying. They play a crucial role in local economies by creating jobs and fostering community engagement.
Despite the rise of online shopping, brick-and-mortar stores continue to thrive by offering personalized customer service and unique in-store experiences. Many businesses are adapting by integrating technology, such as mobile payment options and in-store pickup for online orders, to enhance the shopping experience and compete with e-commerce.