The Boryeong Mud Festival is an annual event held in Boryeong, South Korea, typically in July. It celebrates the region's rich mud resources, known for their health benefits and mineral content. The festival features various activities, including mud wrestling, mudslides, and mud painting, attracting both locals and tourists. During the festival, visitors can enjoy live music, food stalls, and cultural performances. The event aims to promote the area's mud products, such as cosmetics and skincare items, while providing a fun and unique experience for participants. The festival has grown in popularity since its inception in 1998, becoming a significant tourist attraction.