Booktubers are YouTube creators who focus on sharing their love for books and reading. They produce videos that include book reviews, recommendations, reading challenges, and discussions about literary topics. Their content often appeals to a wide audience, from casual readers to avid book lovers. Many Booktubers also engage with their viewers through comments and social media, creating a community around their shared passion for literature. They may participate in collaborations with other creators or take part in reading events, further promoting the joy of reading and connecting with fellow book enthusiasts.