Booktrust Family is a program designed to promote reading among families with young children. It provides free books and resources to help parents engage their children in reading from an early age. The initiative aims to foster a love for books and improve literacy skills in children. Through Booktrust Family, families receive tailored book recommendations and access to various activities that encourage reading together. The program also offers guidance on how to make reading a fun and enjoyable part of daily life, supporting both parents and children in their literary journey.