Bob Johnson is a well-known businessman and entrepreneur, recognized for founding BET (Black Entertainment Television) in 1980. He played a significant role in promoting African American culture and entertainment through the network, which became the first cable channel dedicated to this demographic. Under his leadership, BET grew rapidly and was eventually sold to Viacom in 2001 for $3 billion. In addition to his work with BET, Bob Johnson has been involved in various business ventures, including real estate and private equity. He became the first African American billionaire in the United States, showcasing his impact on both the media industry and the broader business landscape.