Bicycle advocacy is the effort to promote and support the use of bicycles as a safe, efficient, and environmentally friendly mode of transportation. Advocates work to improve cycling infrastructure, such as bike lanes and parking, making it easier for people to choose biking over driving. They also raise awareness about the benefits of cycling, including health improvements and reduced traffic congestion. These advocates often collaborate with local governments, community organizations, and transportation planners to create policies that encourage cycling. By organizing events, campaigns, and educational programs, bicycle advocacy aims to create a culture where biking is a popular and viable option for everyone.