The "Best New Artist" award is presented annually at various music award ceremonies, recognizing a talented musician or group who has gained significant attention and success in the music industry during the eligibility period. This award highlights emerging artists who have made a notable impact with their debut recordings or performances. Winners of the "Best New Artist" category often experience increased visibility and opportunities in their careers. Past recipients include artists like Billie Eilish and Megan Thee Stallion, who have gone on to achieve widespread acclaim and commercial success following their wins.