The title of "Best Māori Song" is often awarded at various music events, celebrating the rich cultural heritage of the Māori people of New Zealand. This category highlights songs that incorporate traditional Māori language, themes, and musical styles, showcasing the unique identity and artistry of Māori musicians. One notable example is the song "Poi E," performed by the group Patea Māori Club. Released in 1984, it became a cultural phenomenon and is recognized for its catchy tune and incorporation of traditional Māori elements. Such songs play a vital role in preserving and promoting Māori culture in contemporary music.