BeGambleAware is a UK-based charity that provides information and support to help people make informed decisions about gambling. Their mission is to promote safer gambling practices and reduce the risks associated with gambling-related harm. They offer resources, advice, and a helpline for individuals who may be struggling with gambling issues. The organization also works to raise awareness about the potential dangers of gambling and encourages responsible behavior among players. Through partnerships with various stakeholders, including the gambling industry and government bodies, BeGambleAware aims to create a safer gambling environment for everyone.