Basler is a city in Switzerland, located on the banks of the Rhine River. It is known for its rich cultural heritage, vibrant arts scene, and historical significance. The city is home to several museums, including the renowned Kunstmuseum, which showcases a vast collection of artworks. In addition to its cultural attractions, Basler is an important economic center, particularly in the fields of pharmaceuticals and biotechnology. Major companies, such as Novartis and Roche, have their headquarters in the region, contributing to its reputation as a hub for innovation and research.