Barry Nalebuff is an American professor of management at Yale University, where he teaches business strategy and entrepreneurship. He is known for his work in game theory and has co-authored several influential books, including Thinking Strategically and Why Not?. In addition to his academic contributions, Nalebuff is a co-founder of Honest Tea, a beverage company that focuses on organic and low-sugar drinks. His expertise in strategy and innovation has made him a sought-after speaker and consultant in various industries.