Barbara Kruger is an American conceptual artist known for her bold graphic style and thought-provoking text-based works. Born in 1945, she often combines black-and-white photographs with striking red and white text to address issues such as feminism, consumerism, and identity. Her art challenges viewers to think critically about societal norms and power dynamics. Kruger gained prominence in the 1980s and has exhibited her work in major institutions worldwide, including the Museum of Modern Art and the Whitney Museum of American Art. She is also recognized for her public art installations, which further amplify her messages to a broader audience.