Audio Visual Production refers to the process of creating content that combines both sound and visual elements. This can include various formats such as films, television shows, online videos, and presentations. The production involves several stages, including pre-production (planning and scripting), production (filming and recording), and post-production (editing and finalizing the content). Professionals in this field use a range of equipment and software to achieve high-quality results. Key components include cameras, microphones, lighting, and editing software like Adobe Premiere Pro or Final Cut Pro. The goal is to effectively communicate a message or tell a story through the integration of audio and visual media.