"Appeal to Emotion" is a rhetorical strategy used to persuade an audience by evoking strong feelings rather than presenting logical arguments. This technique often aims to create an emotional response, such as sympathy, fear, or anger, to influence opinions or actions. Advertisements frequently utilize this approach to connect with consumers on a personal level. In debates or discussions, speakers may use emotional appeals to strengthen their position. For example, a politician might share a personal story about a constituent facing hardship to garner support for a policy. While effective, relying solely on emotional appeals can sometimes overshadow factual evidence.