Amul is a well-known dairy cooperative based in India, established in 1946. It is managed by the Gujarat Cooperative Milk Marketing Federation (GCMMF) and is famous for its wide range of dairy products, including milk, butter, cheese, and ice cream. The brand is recognized for its quality and has become a household name across the country. The cooperative model of Amul empowers local farmers by providing them with fair prices for their milk. This initiative has significantly improved the livelihoods of many rural families in Gujarat and has inspired similar cooperatives in other regions of India.