Alfie Deyes is a British YouTuber and social media influencer, best known for his channel, PointlessBlog. He started his YouTube career in 2009, creating content that includes vlogs, challenges, and lifestyle videos. Over the years, he has gained millions of subscribers and has become a prominent figure in the online community. In addition to his YouTube success, Alfie is also an author and entrepreneur. He has published books, including The Pointless Book, and has launched various merchandise lines. Alfie is known for his collaborations with other influencers, including his partner, Zoella, who is also a well-known YouTuber and author.