Aerin is a brand founded by Aerin Lauder, the granddaughter of cosmetics pioneer Estée Lauder. Launched in 2012, the brand focuses on luxury beauty products, including makeup, skincare, and fragrances. Aerin aims to provide a curated selection of items that reflect a sophisticated yet effortless lifestyle. The brand is known for its elegant packaging and high-quality ingredients. Aerin's products often draw inspiration from nature and travel, embodying a sense of timeless beauty. The brand is part of the larger Estée Lauder Companies, which is a global leader in the beauty industry.