AIGA, the American Institute of Graphic Arts, is a professional organization dedicated to advancing design as a professional craft and cultural force. Founded in 1914, AIGA serves designers across various disciplines, including graphic design, interaction design, and branding. The organization provides resources, networking opportunities, and educational programs to support designers in their careers. AIGA also promotes the value of design in society through advocacy and public engagement. It hosts events, conferences, and exhibitions that showcase the work of designers and foster collaboration within the design community. By connecting designers and sharing knowledge, AIGA aims to elevate the standards and impact of design.