ABSA Group is a leading financial services provider based in South Africa. It offers a wide range of banking and financial products, including personal and business banking, investment services, and insurance. The group serves millions of customers across various segments, focusing on innovation and customer satisfaction. Founded in 1991, ABSA Group has grown through strategic acquisitions and partnerships. It operates in several countries in Africa, aiming to enhance financial inclusion and support economic growth. The group is committed to sustainable practices and community development, making it a key player in the African banking sector.