"셀럽" is a Korean term that refers to a celebrity or a well-known public figure, often in the entertainment industry. This includes actors, musicians, and influencers who gain fame through their work in television, film, music, or social media. The rise of social media has significantly increased the visibility and influence of 셀럽s in modern culture. In South Korea, 셀럽s often have a strong impact on fashion, trends, and public opinion. They are frequently featured in advertisements and endorsements, making them important figures in marketing. Popular 셀럽s include BTS, Blackpink, and Song Hye-kyo, who have large fan bases both domestically and internationally.