"誠" (pronounced "sei" or "makoto") is a Japanese term that translates to "sincerity" or "truthfulness." It embodies the idea of being genuine and honest in one's actions and words. In Japanese culture,誠 is highly valued and is often associated with integrity and moral character. It reflects a commitment to being true to oneself and others. In various contexts, such as in Shinto beliefs and Bushido (the way of the samurai),誠 plays a significant role. It emphasizes the importance of loyalty and trustworthiness in relationships, whether personal or professional. Practicing誠 fosters deeper connections and mutual respect among individuals.