Булеріа is a genus of flowering plants in the family Asteraceae, commonly known as the daisy family. These plants are primarily found in South America, where they thrive in various habitats, including grasslands and open forests. They are characterized by their vibrant flowers, which can attract pollinators like bees and butterflies. The genus includes several species, each with unique features and adaptations. Булеріа plants are often used in traditional medicine and have ecological importance, contributing to local biodiversity. Their resilience makes them suitable for cultivation in gardens and landscapes, enhancing aesthetic appeal while supporting wildlife.